FEBRUARY 2016 | 37 BY JOANNA PICKUP en new Boeing airplanes, new routes and expanded on-board offerings have made this a busy year for Scoot, the Singapore-based low-cost, long-haul carrier. The Singapore Airlines subsidiary took delivery of its first 787 Dreamliner, aptly named Dream Start, in early 2015 and has grown its fleet to 10 787s, a combination of both 787-8s and 787-9s. One of Scoot’s 787-9s will be on static display on opening day of this month’s Singapore Airshow, the largest aerospace and defense event in the dynamic Asia market. Since it began operations in 2012, Scoot has flown more than 6 million passengers. It serves 18 destinations across eight countries, including Tokyo; Bangkok; Taipei and Guangzhou, China; and Melbourne, Australia. With 10 more 787s on order, Scoot plans to continue to open new markets and routes, beginning with Jeddah, Saudi Arabia, and India this year. CUSTOMER PROF I L E Campbell Wilson, Scoot’s chief executive officer, said 2015 was an important year for the airline. “It was a dream year for us because of our new 787s,” he said. “And we are very proud to be the world’s first all-787 airline.” Wilson said the “superior” operating economics of the 787 have allowed the airline to open new routes. “The Dreamliner’s innovative features,” he added, “have allowed Scoot to redefine and elevate the low-cost carrier experience for our guests, at value fares.” Passengers on board Scoot’s 787s can experience the carrier’s well-known “Scootitude”—its fun personality—and new on-board amenities such as ScootTV, Wi-Fi Internet connectivity, in-seat power and new seats. “Demand for the kind of services and low-cost fares Scoot provides will continue to grow in the rapidly expanding aviation market in Southeast Asia,” said Dinesh Keskar, senior vice president of sales for Asia Pacific and India, Boeing Commercial Airplanes. Southeast Asia is one of world’s fastest-growing commercial airplane markets, according to the Current Market Outlook. Over the next 20 years, Boeing forecasts Southeast Asia will need 3,750 new airplanes valued at $550 billion. Air travel in that region is also expected to grow 6.5 percent per year. “Scoot is well-positioned to capture the growth of this market with its unique business model, distinct personality and fleet of all 787s,” Keskar said. • JOANNA.PICKUP@BOEING.COM For more about Southeast Asia and the growing commercial jetliner market in that part of the world, see story, Page 30. Dream start World’s first all-787 airline is ‘Scoot’ing along Photo: Scoot’s first 787, Dream Start, arrives at the airline’s home base in Singapore in early 2015. STEVE KOPECKI | BOEING T
Frontiers February 2016 Issue
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