DECEMBER 2015–JANUARY 2016 07 John Tracy Boeing chief technology officer Senior vice president, Engineering, Operations & Technology Innovation: Our key to continued success Boeing breakthroughs have changed and advanced the world— here’s what’s needed for another century of great achievements Thanks to you and all our Boeing team, our company over the past 100 years has brought to life world-changing products and services that billions of people across the globe count on for safe, efficient travel; instantaneous communication; the exploration of space; and the defense of freedom. The things we do are difficult— but they are meaningful and important. They are also innovative, providing sought-after capabilities that help our customers succeed. That’s why I think of Boeing as a global leader in not just aerospace but also technology—and especially innovation. Our products and services make a tremendous positive difference for our customers and our society. They make me proud to work for Boeing—and proud to be on the same team as you. Thank you for your efforts! There’s only one thing that could be better than our 100-year legacy of innovation leadership, technical achievement and engineering excellence: another 100 years—and more—of these accomplishments. We may be approaching the start of our second century, yet our ultimate goal remains the same: We must safely, centennial, let’s reaffirm our commitment to the actions and values that make us even better at innovation. We must: • Know our customers, so that we recognize what capabilities the marketplace demands. • Use our vision, creativity and boldness to envision solutions that meet these demands. • Collaborate among ourselves and with the right partners to ensure we have access to mature technologies that enable the capabilities our customers want. • Create our products and services safely, efficiently and effectively, so that we continue to provide first-time quality—and generate the value that lets us invest in our future. • Support these solutions once they’re with our customers. • Model strong leadership by holding ourselves and our colleagues to the highest standards of workplace safety, ethics, inclusiveness and technical excellence. • Strengthen our focus on continuous improvement in our products, processes, tools—and our individual capabilities. As we recognize numerous Boeingdevised wonders from the past 100 years, let’s build on these achievements and set the stage for another century of aweinspiring innovations. That way, we’ll provide the accomplishments the Boeing team of 2116 will be proud to celebrate. n efficiently and effectively out-innovate our competitors in order to grow and sustain our business, and make the world a better place. Innovation is at the core of why we’ve been successful, and it will continue to be at the core of why we’ll be successful. And by out-innovating our competitors, we will continue to deliver for our customers, our partners, our shareholders—and, of course, the family members, friends, neighbors and communities that depend on us. That objective of out-innovating our competitors isn’t merely a wish for the future; it describes what we’re doing now. Today is the golden age of Boeing product development as we work on market-setting products such as the 777X, 787-10 Dreamliner, 737 MAX, KC-46A Pegasus tanker, Starliner space vehicle, Space Launch System rocket and so many others. Those new products and services are complemented by innovations in our tools and our processes, such as the advanced manufacturing technologies and design tools highlighted in Frontiers in 2015. (See Page 46.) So as we enter 2016, the year of our LEADERSHIP MESSAGE PHOTO: BOB FERGUSON | BOEING
Frontiers December 2015 - January 2016 Issue
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